If you are in business on line and you are not on twitter you should put micro blogging twitter on your list of thngs to do in the high priority category. Its really easy, just 140 characters per post so you don’t have to spend hours thinking about what to say, although if you repeat the same thing again and again you won’t make any close friends.

Twitter is growing, the release of the API key meant companies jumped in a developed applications to get in on the micro blogging twitter bandwagon. Twitter can be accessed easily on home computers,  mobile phones, ipods, laptops and a whole host of mobile devices which is expanding evbery day. Twitter has its own search function and has become a huge platform for sharing and researching live information.

Many large businesses and celebrities have hundreds of thousands of followers on Twitter and use it to their advantage by micro blogging on twitter. They even run competitions and test the level of interest in new products with their micro blogging twitter strategy. Examples include IBM, Starbucks, Brittany Spears Oprah and many more besides.

Twitter is already a place where companies build brands, carry out market research, contact new prospective customers, attract e-commerce customers and market communities for their users. Even traditional retail businesses are being transformed by Twitter keeping their local customers informed.

Twitter users can make contact with other local users by adding approapriate keywords to their profiles and of course in their posts. Meetings are even arranged by twitter users turning virtual aquaintences into real friends.

Care must of course be taken in setting up a business campaign on Twitter direct communication with customers can be a good thing if they like what you are saying. However the community is a close one and saying the wrong thing is just as likely to turn them all against you, its very easy to unfollow someone. There are also numerous twitter tools available to manage your account and recommend to your colleagues to unfollwo someone you feel is "spamming" for example by only posting commercial links all the time.

Paul Palmer

Twitter addict

, social marketer, dancer and all round fun guy

Why is it getting traffic to a site can be so difficult at times? How do people find a site online, what do you do if you want to find something new, a product you have never looked for before?

Google it maybe, or do you use another of the top search engines such as Yahoo, MSN or AOL, these are some of the routes to getting traffic to your web site too. However with the advent of Web 2.0 there are now many alternative paths real people like you and me can use to find your site.

There are numerous banner and traffic exchanges such as www.hitjb.com which for a little time and effort will help you in getting traffic to your site. They use categories to ensure that the traffic provided will be relevant to ensure that it is good quality traffic.

What is good quality traffic? If you are getting hundreds of hits but no result then you are probably getting traffic to your site which is of a poor quality. It is much better to get targeted high quality traffic to your site, but how?

It is actually much easier now than ever to get high quality targeted pre-qualified traffic to a web site. Social networking sites such as Twitter and Facebook have made it easier than ever to build a tribe and bring focused, individuals who are your potential customers.

You will find a lot of advice here on my blog, and I will be publishing more so subscribe if you’d like to know how web 2.0 will help in getting traffic to your site.

Paul Palmer

Bringing you traffic in the social marketing environment

SEO based social marketing

it’s easy when you know what you are doing and so flexible you can do it any time night or day. There are numerous sites you can use and a range of courses both free and paid which you can enrol on such as the lighthouse marketing system or stompernet.

Not only are these fun sites useful to keep in touch with family and friends all over the world, when you activley build up a likeminded network of online friends, you can use your contacts for home based social marketing.

Twitter

For example twitter is a micro blogging paltform which can be used for activity based social marketing. Here you can connect with literally thousands of people every day, the idea is quite simply what are you doing now in 140 characters.

However for home based social marketing it really is an essential part of your portfolio. You can post links talk about what you are doing and ask questions. People on Twitter want to get to know you and the only way they can is through regular communication, the best part though in my opnion is its fun. Since I joined twiter I haven’t stopped twittering I like it so much, I even log on using my iPhone.

There are of course many other social sites which you can utilise for your home based social marketing escapades such as Myspace, Facebook and YouTube.

Subscibe to my blog and I will provide futher updates about many other social networking sites which you can use for your home based social marketing business.

Paul Palmer

King of Blog Platforms

which helps you promote your blog with a range of tools such as word press add ins and social marketing techniques. I have found the program really useful, it is part of the Lighthouse Marketing System led by Dave Sherwin.

When I first started I threw everything into it staying up late and social marketing all the time, adding blog posts and promoting them with Twitter and Facebook, unfortunatley I didn’t see any leads coming in and my posts were all over the place. The scope of my blog was so wide I could write about just about anything and it would still be relevant to my blog but not to the people I wanted to get to know.

This stopped me building relationships with individuals and social marketing is all about building relationships with people you make contact with in your social network. I found this was a problem and couldn’t work out what I was doing wrong. I was writing a new post virtually every day but the lack of leads when others were reportedly getting numerous leads demotivated me.

Join Today Get Paid Tomorrow

Part of the 4th Pillar program is however supported by personal coaching sessions every week, so I asked for a review of my site and social marketing techniques. I’m glad to say with the advice given I then had leads in the system within 24 hours. The problem was my topics were too divers and unrelated to the offer on my site. Targetting a specific area and focussing is certainly doing the trick for me.

I would recommend the Lighthouse Marketing Program and in particular the associated 4th Pillar Program to anyone.

Paul Palmer

A Top Social Networking site

To many the two terms do not go together since social is about going out and having fun, while marketing is about the hard sell.

Social marketing is about the systematic application of marketing techniques in a social environment, this includes life settings as well as online social marketing also known as social media marketing.

Life is social marketing, but not in a commercial way, in life we all market ourselves to make friends and influence others. This is the real basic principle behind social marketing, unlike commercial marketing it is directed towards the achievement of social good.

At a personal level social marketing is used for ones own personal good but can also be used on a grander scale to promote social well-being for a whole population. This extended approach is social marketing at its best, its most beneficial.

When it is social marketing which is used to target a large audience the impact can be substantial. The social aspects help the cause so the word spreads very quickly.

This is why many commercial marketers are attempting to use this social marketing concept through the principles of web 2.0 to promote their products. When a product takes off in this manner it “goes viral” this can increase sales exponentially.

Get twitterpated like me

Is social marketing something you can use yourself? I would certainly say so, if you would like to learn how then sign up for more information using the lighthouse marketing link on the right hand side of this page.

It’s free so go ahead and you’ll soon enjoy social marketing just like me.

Paul Palmer

The intention appears to get as many people to post the moonfruit hash tag to promote their London based company using the hash tag tool which many of the experienced twitter users are already utilising. The promotion involves them giving away 10 Macbook Pro’s. One for every year that the moonfruit company has been trading.

Now there are of course pro’s and con’s to the strategy moonfruit which moonfruit have copied from a company who used it previously. However to me it will certainly give them exposure even if users attempt to hide the promotion in a sneaky post. I myself wondered why anyone would want to use such an obscure hash tag since they are there to assist with the searching process on Twitter.

I then carried out a search to find out more and lo and behold I found moonfruit a London based company and their giveaway using twitter hash tags. It isn’t something which would work for every company of course but for savy online marketers who watch what is going on in Twitter and across the web, like myself, then they are targeting their audience in quite a unique way and it worked, I have signed up for a free trial of their site builder.

Let's have a tweetervation today

I’m not saying I will pay for it after the trial of course but if its worth it I will consider it and they have a sale. If not well it has only cost them 10 laptops which I’m sure they have already written off as a tax loss. Either way I will know who they are the name next time I see their name online.

Paul Palmer

If you don’t use twitter you should find out more by signing up on the right for your free Twitter-Pated guide

Many users on twitter com open up to their friends when they have a problem which they need help with. Followers see you are in need and can reply offering support or an answer to the question.

Now imagine a world where you can target traffic to sell your product to pre-qualified leads when you know what you are selling is what that person actually wants. Search Twitter com and you can see exactly that, people who are looking for something now

So now comes the really hard part how do you search twitter for your potential customer and make a sale. The easiest and most straight forward method if you are looking at something manual is provided by twitter themselves at http://search.twitter.com

The only hard part now being how you can service the needs of so many new clients. Try it now, carry out a twitter search for something you are looking to sell.

image source mikefrizzi.com/blog/

Think laterally, you want to search twitter for someone looking for your product not your competition. If your first keyword doesn’t work try something similar or a sequence of words. Keyword phrases work just the same way as they do in google.

Hopefully you have found this information useful, find out more about twitter and how you can automate its use by downloading the free e-book Twitter-pated using the sign up box on the right of this page.

Paul Palmer

Don’t delay get your free guide today

Times change technology is outperforming any individual marketing strategy if you want to know how many to sell to you need first to understand your market. Is your product or the information you have available only applicable to the people who live on your doorstep and noone else around the world.

It’s rare for something to be truly local these days, twitter is one application facilitating the trend to move from a one to many social networking relationship to a many to many. Next time you send a round robin email how many to ’s do I want to listen to my message?

If you are happy just communicating with a restricted few go ahead continue as you were direct mailing your list, buying some more when you have sufficient funds available. When you ask how many to, wouldn’t you like to reach thousands if not millions of interested prospects through the global twitter network?

If you are interested in growing your business ten fold take a look at the free ebook twitter-pated on the right and find out how many you can market to today.

Sit back and open the cheques

Paul Palmer

There are no limits imposed upon us in this world only the limitations we impose upon ourselves. find out how to achieve your online potential today

My twitter logo, Paul Palmer

them for free as well. I found I a site where you can easily create your own twitter logos easily and for free.

I recommended it to the team I am currently working with, more details are included about the free twitter logos in the free ebook Twitter-pated which you can obtain by signing up on the link on the right. The graphical interface is excellent, there are lots of variations on a theme so you can personalise your own logo really well.

One thing I should point out though, the free logos you can make there are really oriented towards individual users and are not really relevant for an organisation unless maybe you are an individual entrepreneur like me.

I always think it is a good idea in social networking to personalise your space, to make what you do individual to you so if you do have a twitter account already go and get your free logos now. It takes a little time but you really can brand your own personal profile to fit your own character as I did.

Let's have a tweetervation today

For information about this opportunity to improve your twitter experience and many other useful tools and trialled and tested techniques for taking advantage of the twitter social scene please sign up on the right for your free twitter e-book, no risk just free information to help you.

For more tips and tricks about other social networking themes follow me here

Paul Palmer

Get twitter-pated today make friends and network you’ll never look back once you start

Technological advancement

Now you can learn and participate in putting yourself at the cutting edge of technology. Anyone can now use attraction marketing to use technologically advanced tools to generate leads and build a list of prospects who want to communicate with you. If you ignore the way business is moving, if you don’t want to go full tilt free money fine that’s your decision, we all make our own choices in life.

My choice is to use the Lighthouse marketing system to market my business, find out more on the link on the right. The top free promotion available at the moment is twitter-pated. If you haven’t heard of twitter and you are in business then you are missing out on increasing your potential customers exponentially. Sign up on the twitterpated box and you’ll soon see how it works and join me going for full tilt free money.

Paul Palmer

Perhaps I could just leave a flier then

Social media is marketing to the world forget annoying your friends and family and take your product to the world for free. Sign up now You will never regret it.